If you are thinking of starting up your own venture, then you must be worried about two things – finance and promotion. The former could be arranged with the help of loans from banks and other financial institutions, while the latter is again dependent on you finance, but need extra attention too. And if you are launching your business at a small scale, then your budget might be tight. So all you need is effective promotion tool. Since your target is the local neighbourhood, you will need a tool which will attract maximum people in your neighbour to your business. And nothing could be as great as flyers.
You can get them created in small quantities of 2000 or 5000 flyers. By using them you would be able to get the idea of their effectiveness. You can order cheap flyers in bulk. All you need is a good graphic designer and a printing company. In fact, most of the online printers have their own team of professional designers who can design for you and the printing will also be done at the same place. You can save a lot of time using online printing.
But when you develop your pack of 5000 flyers, be sure your creation is really alluring for your customers. Therefore always focus on the content. Be aware of your customers’ needs and expectations. Give them what they want. And in general people like deals which offer them best at less prices. So if you are offering discounts or there is any sale or less introductory prices for your products and services, highlight them with bold colours and relevant fonts so that the reader does not miss them. This would be the major attraction for the reader.
Use of colours gives them an appeal which compels the reader to look at them. So, you should use colour printing for your flyers. Many printing companies offer discounts on bulk printing, so the cost should not be any obstacle for you in getting 5000 flyers printed. So explore, and ask for discounts before selecting any flyer printing organization.
And the most important thing which is the major compelling force in the creation of your advertisement flyers is mention the call to action. Ask them to act. Otherwise people would ignore your flyer completely even after reading it. The last thing you will need to do is distribute them. You can either mail them or attach them with magazines if targeting specific customer segment or you can hand them out at meetings, entrances of restaurants, malls or any other public place.
People when find something useful have the tendency to immediately act, and you will start getting enquires with in a day or two; sometimes with in 2-3 hours. And if you are able to convert 20 out of 50 initial enquiries, your cost would be easily recovered. And this will not stop here. Because, business opportunities have just started pouring in; such is the impact of flyers.
5000 Flyers: Perfect for Small Ventures
Last Updated on April 10, 2022